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SuperYachtWeb.com

If You Believe In The Internet — You Have To Believe In This

What is the value of a generic domain name?

The internet to a business is about finding and keeping clients, nothing more, nothing less. It has grown in just a few years into a wonderful sales tool, whether selling a pair of boots or, in our case luxury yachts and marine services, it is has become indispensable. In today’s high tech world it would be difficult for a business to survive without it, fortunes are spent utilizing on-line promotion and a great deal of this is spent on attracting visitors to websites. Business orientated or high-net-worth individuals that use the internet in their daily lives, and are aware of your company, will undoubtedly find you directly through a search engine.

But what if the potential client is seeking a new supplier, or is new to yachting. He would inevitably use a search engine, but this time use a generic term for what he is seeking. If he were searching out your company you would expect it to rate top on Google under its generic name, what we have created here are in effect 100 company websites, each with a specific generic domain name relative to a product or service relating to Superyachts. Remember that at the moment this is a new concept and it will take a while for some of these sites to make it to the first page of say Google, and then, inevitably, to come top of the listings. Many of the sites we have developed are already on page one for their specific service or product and some are coming out top, take a look at Superyacht refit or Superyacht agents as an example. The future is looking very promising and can only get better over the coming months and years for Superyacht web and its clients. This unique collection of sites will be around for quite some time, as long as the Internet is in existence, and will, we are sure, play a major role in marketing the Superyacht industry to the world.

All of the domains we have used are .com, this gives our collection of sites a global reach second to none. Also we have in reserve approximately 300 other .com domains relevant to yachting that will be brought into play as we progress, all will be set up with the aim of finding visitors. Finding qualified clients for our members is our one priority.

Once a visitor finds one of our sites he will then find the remaining 99, they are all different, but all linked together. Imagine not just one boat show, but 100, that is what we have created here, imagine the possibilities. There are other important S.E.O. factors that have been input to each site that will of course bring them up under other search criteria making Superyachtweb.com a powerful marketing tool for all of those that choose to become affiliated with it. Just think, if you would find 500 new visitors per month on a standard website, if you have 100 sites, as Superyachtweb.com has, this becomes 50,000, then add in returning visitors.

Superyachtweb.com as a marketing tool for your business.

1. Each listing will be paid for, this is also what makes us stand out from the crowd. I do believe that what is on offer here is worth the investment for any company working with Superyachts, it is different to anything else available to you as a marketing tool, it is a world’s first. It has taken us since 1998 to collect the generic names we are using, the sites do not have advertising banners and because we require the payment of a fee will be uncluttered by the thousands of irrelevant companies that would normally be found within a free listing directory. We want Superyachtweb.com to be special as is the industry it will serve.
2. Unsuitable companies will not be welcome. Colin Squire Publishing has over 30+ years built up a very trusting position working with Superyachts, what we wish to offer our visitors are quality companies, offering great services and great products.
3. Payment will be made annually and not using a click through monthly payment system. This keeps invoicing costs to a minimum, for both our clients and ourselves.
4. Each site has a standard, affordable, listing available. Listing costs will alter from site to site. Some companies may wish to list on more than one site, this is acceptable but it would not be acceptable for say a Yacht Management company to be listed on the Superyacht Marinas site. A client can easily discover the cost to be listed on the site of his choice and pay using credits that can be purchased through our payment gateway. These standard company listings will change on a daily basis, with the listing at the top moving to the bottom and so on, giving each client, over the course of a year, many opportunities to be seen first.
5. Each site will also have available up to four static front page listings, these will always been seen on the front page when a client visits and will be charged at a higher rate than the listings outlined in 4. A company taking one of these spots will be given first option to retain this position in future years.
6. When listing you will find an option to include your logo, a website link, email, a video presentation, editorials, press releases, joining the forum, links to social media sites and much more.
7. As Superyachtweb.com progresses we will be adding and modifying as we feel fit and also adding other ideas to attract visitors. We will also be utilizing the many other top domains that we hold in reserve. We will listen to both our clients and our visitors to improve and invest where we need to give a great online experience that will make Superyachtweb.com the best online reference point for the Superyacht industry in the world.

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